Essendon legend Matthew Lloyd says he’d be “very disappointed” if his former membership modified its brand amid studies it’s contemplating a rebrand.
Both the Herald Sun and SEN report Essendon is contemplating changing the Bomber plane on its brand, with a analysis venture all through the season in search of to find out how the membership’s members and stakeholders view the workforce.
According to the Herald Sun, Essendon is contemplating whether or not its followers consider the wartime plane brand is the perfect illustration of the well-known Victorian cub.
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There’s no indication that the Bombers would change their nickname, which was first adopted in 1940.
Speaking on Channel 9’s Footy Classified, Lloyd strongly opposed the opportunity of ditching the Bomber from the symbol.
“I’d be very disappointed if the Bomber was gone,” he mentioned.
“Have we got to that point, have we? Such a great logo and tradition of the Essendon Football Club (might go) because it might upset the odd person or two. We (might) lose something so special with our football club.
“I hope it stays.”
Essendon’s brand is among the oldest within the competitors, with the present design first unveiled in 1997.
The Herald Sun studies the pink sash on the Bombers jumper may very well be used as a part of a revamp of the brand.
The colors of the brand — which at the moment embody loads of gray — may additionally change pending suggestions from members, supporters and sponsors.
No selections have been made but, with the analysis venture nonetheless being carried out.
Essendon has a hyperlink to the aviation theme with its proximity to Melbourne Airport, with the membership transferring to its Hanger headquarters in Tullamarine in late 2013.
Originally revealed as AFL 2023: Essendon Bombers contemplating brand change, changing Bomber plane, Matthew Lloyd response, response, newest news
Source: www.news.com.au
