A pair of New Zealand entrepreneurs are hoping their shock ingredient can conquer the notoriously tough world of vegan ice cream.
This month, Jenni Matheson and Mrinali Kumar’s cauliflower-based ice cream is hitting cabinets throughout the nation.
Ironically, the vegetable-based ice cream was developed within the dairy heartland of Taranaki.
Ms Matheson, a vegan for twenty years, did not need her youngsters to overlook out on the identical treats different youngsters loved.
“After initially trying pumpkin, and other vegetables I had grown it quickly became clear that cauliflower was the perfect base,” she stated.
“It has a beautiful texture without an overpowering taste, meaning you can create flavours easily,”
Ms Kumar stated the ice cream “quickly became a family favourite”.
The cauliflower provides the ice cream a creaminess that many vegan ice lotions can lack.
“People say they can’t tell that it’s not dairy,” Ms Kumar instructed AAP.
“The fattiness and the creaminess means it tastes like dairy. People are amazed.”
The pair’s model is EatKinda, with the ice cream coming in two flavours: Strawberry Ripple and Mint Choc Bikkie.
Underlining its sustainable credentials, the ice cream utilises “rescued” cauliflowers that are discarded fairly than bought by farmers.
“Why not actually try and solve another problem of food waste,” Ms Kumar stated.
“A lot of vegetables never make it off the farm. They’re either not pretty enough, the size is too big, many reasons.
“So we’re working with growers to take that stuff off the farm and use it in our our ice cream as a result of the best way it appears is just not essential for us.”
Initially, the ice cream is being sold from Hell Pizza’s 77 outlets across NZ.
Hell Pizza founder Callum Davies admits being surprised that he actually liked the cauliflower ice cream.
“It feels like it is going to be good for you however not tasty,” he stated.
“We had been blown away and knew we needed to supply it to our clients.”
Ms Kumar hopes the more mouths she reaches, the more people will be won over by the cauli-based scoop.
“Our final imaginative and prescient can be like the subsequent Ben and Jerry’s, however utterly vegan,” she stated.
“For now we wish to develop within the New Zealand market, develop it, get in entrance of in entrance of heaps of shoppers, learn the way we will at all times make it higher.”
Source: www.perthnow.com.au
