Netflix is cracking down on account sharing. Here’s what Aussies need to know

Netflix is cracking down on account sharing. Here’s what Aussies need to know
Streaming large Netflix has prolonged its crackdown on password sharing to 4 new nations, and Australia is about to be within the firing line someday within the coming months.

Users in Canada, New Zealand, Portugal and Spain now need to pay to provide folks they do not stay with entry to their account, after related guidelines had been trialled in Latin America in 2022.

The improvement comes one week after Netflix inadvertently up to date its “Sharing your account” assist centre pages for Australia and different nations with info that was solely related to the three Latin American nations present process a “paid sharing” trial, giving customers a sneak peek of the restrictions which might be more likely to discover their manner Down Under by the top of March.

The Netflix app on Apple TV icon.
Netflix is rolling out paid account sharing throughout extra nations. (AP Photo/Dan Goodman)

“For a brief time, a help centre article containing information that is only applicable to Chile, Costa Rica, and Peru, went live in other countries. We have since updated it,” Netflix stated in an announcement to 9news.com.au.

The assist pages had been rapidly reverted to their earlier state, however the modifications nonetheless present a sign as to what Australian subscribers could possibly be in for within the close to future.

When is the password-sharing crackdown coming to Australia?

In its earnings on January 20, Netflix stated it expects to roll out paid sharing “more broadly” within the first quarter of 2023, so there is a good likelihood Australians will probably be affected by the brand new guidelines by the top of March.

In its shareholder letter, Netflix stated it expects some folks to cancel their accounts in response to the transfer, however that it’s going to finally result in extra income.

“From our experience in Latin America, we expect some cancel reaction in each market when we roll out paid sharing, which impacts near-term member growth,” the letter reads.

“But as borrower households begin to activate their own standalone accounts and extra member accounts are added, we expect to see improved overall revenue, which is our goal with all plan and pricing changes.”

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Netflix by accident gave Australian customers a sneak peek of the account sharing prevention measures they is likely to be in for quickly. (AP)

How a lot do Netflix customers need to pay to share their account?

In nations the place Netflix has activated its new guidelines for paid password or account sharing, subscribers to Netflix’s Standard or Premium plans will be capable of pay for as much as two folks outdoors of their family to make use of their account.

The payment is lower than that of beginning a brand new, separate account, and ranges from nation to nation.

The price of including a brand new particular person is $C7.99 in Canada ($8.56), $NZ7.99 in New Zealand ($7.28), and €3.99 ($6.17) and €5.99 ($9.27) in Portugal and Spain respectively.

Netflix is predicted to broaden paid sharing within the coming months. (AP)

How does Netflix know should you’re sharing an account?

As a part of the newest modifications, customers within the 4 nations will probably be requested to set a “primary location,” which ensures that every one members of a family watch from the identical account.

A brand new “manage access and devices” web page will permit members to extra simply management who has entry.

One of the measures employed in Chile, Costa Rica and Peru is requiring customers to attach a tool to their dwelling Wi-Fi and watch one thing no less than as soon as each 31 days to forestall that system from being blocked and having to re-verify earlier than streaming once more.

Netflix says it makes use of info together with IP deal with and system IDs to find out whether or not somebody is watching of their “primary location”.

Users will nonetheless be capable of entry their accounts from their tablets or telephones, or from new TVs after they journey, Netflix stated.

Nine, the writer of this web site, owns streaming service Stan, which is a competitor to Netflix.

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Source: www.9news.com.au