Roxy Jacenko has no regrets about building Pixie’s social media empire

Roxy Jacenko has no regrets about building Pixie’s social media empire

PR queen Roxy Jacenko joined The Project tonight to debate kids’s security on-line and as at all times she didn’t maintain again.

The Project returned after a break with a recent new line-up that includes Sarah Harris, Hamish Macdonald, Rachel Corbett and Michael Hing, and Jacenko got here on to share her insights.

Jacenko famously created an Instagram account for her daughter Pixie, 11, that has amassed greater than 121,000 followers. The account, alongside Pixie’s business ventures, has been so profitable that the first college pupil can retire at 15 and owns a Mercedes Benz.

Jacenko lately went viral for sharing her daughter Pixie’s Christmas want listing on-line that included $9000 Goyard purse and Yeezy trainers that fetch round $600.

Pixie’s enormous on-line fame turned a speaking level on The Project throughout a dialogue about kids’s security on-line.

According to the National Children’s Commissioner Anne Hollonds, a toddler born at the moment can have 72 million items of non-public knowledge saved someplace on-line by the age of 13.

Hollands defined on The Project that knowledge is created with out most of us noticing.

“We are sharing what we think is just with friends and family, but it (data) is often used in ways we don’t even know, and it stays there forever. We need the government to bring in legislation that requires online businesses to stop using children’s data for profits,” she stated.

Jacenko defined that being on-line was simply regular for kids now and she or he was glad for Pixie’s enormous fame “within reason”.

“We are in a digital world now, and everyone’s fast to critique parenting on what you do or don’t do it,” she stated.

“All of her (Pixie’s) friends are on Instagram, I’m happy for her to do it within reason,” she stated. “I take on board the dangers involved, and I’m mindful she doesn’t cross the line in terms of what she puts out there.”

Jacenko additionally insisted that Pixie was a prepared participant in her social media empire.

“I’ve been very collaborative with her,” she stated.

“An 11-year-old has opinions far stronger than a 42-year-old. I’m happy for her to have input. If she doesn’t like a picture, we don’t put it on there.”

Co-host Rachel Corbett requested Jacenko if she regretted launching Pixie on-line so younger.

“If you were starting things from scratch now, do you think you’d make the same decision and post Pixie so much online?”

Jacenko laughed and stated: “Rach, you know what I’m like!”

“Of course, you would! Dumb question, next!” Corbett joked.

Jacenko maintained she had no regrets.

“For me, we’ve built a business out of it. It is a business for us. As long as you are smart about it, it isn’t such a big thing.”

In response, Sarah Harris, who has two younger boys joked, “I’ve gotta get my boys to work, stat!”